Real Estate makes Phoenix a top Halloween market

    Halloween is a $6.9 billion holiday in the U.S., and Phoenix is one of the top places to celebrate ghouls, goblins and witches.

    A new report by the Zillow real estate firm actually ranks Phoenix as one of the best U.S. cities for kids to trick or treat. And, it’s not because Phoenicians hand out full-size Snickers bars.

    Zillow looked at housing density, crime, real estate values and demographics. All that translates into how much candy kids get trick treating and how quickly and safely.

    Phoenix comes in fifth nationally behind only San Francisco, San Jose, Los Angeles and Milwaukee.

    Phoenix is ahead of Boston, Chicago, San Diego, Las Vegas and Denver in the Zillow rankings.

    The National Retail Federation actually estimates spending on Halloween is going to be down this year. The industry group estimates 157 million Americans will celebrate Halloween this year. They will spend an average of $74.34 on candy, costumes and partying. That is down from $77.52 a year ago, according to the NRF.

    The Retail Federation’s costume survey found witches, princesses, Batman characters, animals and zombies to be the most popular children’s costumes.

    Pumpkins, hot dogs and Batman characters were the most popular costumes for pets.

    By: Mike Sunnucks at Phoenix Business Journal

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